Transportation & Travel
In times of rising fuel costs and stiff competition, keeping passengers satisfied is critical in the transportation sector. However, traditional customer surveys only touch a small percentage of the customer base, the mechanism is often paper-based and takes time to collate and analyse, and is often such a painful exercise for passengers that the quality and completeness of data suffers.
Fizzback makes it easy for passengers to submit their top of mind thoughts, while they’re still on board. The simplicity of the system (sending an SMS or a mobile email) ensures that large volumes of feedback are collected and the passengers feel satisfied to see an immediate contextual response. Key front-line staff, for example, drivers, depots and station managers are alerted to deal with complaints rapidly, and senior management get a clear picture of the experience being delivered at the front-line.
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