Testimonials

Fizzback’s services are being used by some of the largest consumer-facing business across a variety of sectors including retail, media & comms, financial services and transport.

Our clients share a common vision for becoming more consumer-centric through intelligent use of their customers own insights.  Here's what some of them say:

“We’re passionate about customers, and are constantly working to meet their needs. With Fizzback, we have the tools and processes we need to deliver better service for our customers today, and the insight we need to innovate for the needs they will have tomorrow.”

Alan Mould, General Manager of Customer Experience, British Telecommunications

“It's important to us to gather feedback from our customers on all aspects of the store experience and we know that they're generally in a rush, so Fizzback provides a number of easy ways for them to tell us what they think. We get comments about service, the store environment, products and pricing, and whether the feedback is good or bad it's important that we hear it fast and take action”

Helen Tabrett, Customer Research and Insight Manager, Waitrose

“Our intention is to use Fizzback in our 287 stores and our customer service organisation, allowing us to fine-tune our processes and improve employee performance. All levels of customer service benefit from immediate customer input which we will use to identify training requirements, provide coaching and derive robust key performance indicators.”

Russell Taylor, Customer Services Director, T-Mobile

“We’re committed to delivering a world-class customer experience across our sales and service organisation and by adopting the Fizzback solution, we are taking our existing processes for monitoring customer satisfaction to the next level. Fizzback allows us to reach out to all our customers, rather than just a sample, ensuring we can act upon every customer comment. Critically, the information gathered helps our front-line employees to help our customers, creating a genuine service culture.”

Andrew Coull, Director of Retail, T-Mobile

“We’re committed to being the first choice on the high street. Fizzback gives us a whole new level of visibility into the in-store customer experience and provides actionable insight into areas for improvement.”

Ashley Cook, Business Operations Director, The Carphone Warehouse

"We’re committed to delivering a superior service across our whole operation and by adopting the Fizzback solution we will take our customer experience to the next level. Fizzback allows us to reach out to all our customers, rather than just a sample, ensuring we can act upon every customer comment. Critically, the information gathered helps our front-line employees to help our customers, creating a genuine service culture.”

Garry Doyle, Sales Director, Meteor

"Fizzback provides us with vital insight into the mood of the customer base, and how our stores are driving satisfaction and advocacy. We view it as an essential component of our customer management strategy. We've seen a significant increase in our Net Promoter Score since nationwide launch of the Fizzback service."

Tom Shorten, Director of Operations, Phones 4u

"We are receiving large volumes of feedback from customers that have contacted the Customer Service Centre. This data is constantly being analysed and acted upon, and will significantly contribute to our ongoing improvement program."

Nicholas Fisher, Director of Customer Services, Phones 4u

“We care deeply about the experience every Marks & Spencer customer has with us and want to make it easy for them to express their views. The Fizzback system allows customers, whose needs constantly change, to tell us what’s on their mind, allowing us to learn from them, and build stronger relationships. It’s simply a case of doing the right thing by our customers.”

Jo Moran, Head of Customer Service, Marks & Spencer

"Fizzback has made it much easier for customers to communicate with us – the research suggests that 9 out of 10 customer comments would have remained unreported prior to the introduction of Fizzback. These new insights have led to quick-win actions that are positively impacting service quality as well as helping us to recognise outstanding performance."

Karen Beasely, Head of Customer Relations, National Express plc

"Since implementing the Fizzback service lines of communication with our guests have dramatically improved and we now hear about more issues and can resolve them quicker than ever before. The system has enabled us to identify key areas for improvement in many areas and the ability to address problems and recover guests while they are still on holiday with us has been invaluable. There’s nowhere to hide with this system – it shows you the reality of the customer’s experience. Which means you can keep improving. In this business, that's vital."

Gill Benwell, Director, Bourne Leisure Ltd

Case Studies

Click here to view our case studies

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